OVO - Canadian Universities

The 2025 Campus Collection continues OVO’s exploration of heritage athletics and campus tradition, elevated through design and craftsmanship.

The collection emphasizes sport and off-field leisure, with silhouettes and textures drawn from archival athletic wear. Custom typography, refined construction, and authentic materials ensure each piece embodies both nostalgia and modern refinement.

Role: Conception, creative lead, product and graphic design.
Art Direction and photography by Mats Schram.
Developed for October’s Very Own and Canadian Universities.